XXBC with Marcus Paul for Storm
New York, NY: Today, to celebrate the launch of the 20th Anniversary of Storm, XXBC announces a run of 24 one-of-a-kind sweatshirts with creative direction led by stylist and interior designer Marcus Paul. Exclusively for STORM, Marcus Paul worked with XXBC to reinvent the piece using antique and deadstock materials. Each of the 24 sweatshirts produced is crafted from a unique combination of the vintage textilesâcurated by Paulâso no two are precisely alike. âXXBC and I share an appreciation for playing outside the rules. Our design process wasnât about thinking inside a box. It was about looking at the box from the outside and seeing what couldâor shouldâbe done differently.â The result is a thoughtful, highly personal piece you'll find nowhere but your own closet. Even the boxâfinished with embroidered antique fabricâtook time (and love) to perfect. The effort shows. Stop by Storm to meet Marcus Paul, 6th of August, 4pm