"The lines between sports and e-sports are slowly disintegrating. Being a good gamer also means being in good shape, both mentally and physically. This collaboration balances athletic gear and our signature loungewear, as we want to find the balance between active sports and gaming."
— Malkit Singh, CEO of 7 DAYS Active.
This capsule unites the worlds of active sport and gaming. Each piece's style takes inspiration from PlayStation's iconic shapes and colors. The blend of active gear and loungewear encourages a healthy mindset through individual expression and creative styling.
This collection sees unique pairing and a range of dynamic pieces. 7DA's signature organic cotton fleece is the basis of the Monday sweat set. Its brushed diagonal knit drapes to the body for ample comfort. The Running jacket and Sprinter shorts balance bold colorblocking and co-branded prints with ergonomic design. The Endurance shorts and Champion shorts complement each other and offer enhanced comfort and flexibility. In addition to long sleeve and short sleeve t-shirts, rounding out the collection are an oversized bomber and a classic baseball cap.
The collection will be available for purchase in-store and online on the 8th of October at 12pm.
