SOLAR HU by adidas Originals and Pharrell Williams

Adidas Originals and Pharrell Williams continue their collaborative Hu series for Fall/Winter 2018,reiterating their common belief that, through sport, we all have the power to transform lives. In describing the collection, Pharrell expresses his fondness for the peaceful, meditative nature of running. He seeks to combine the performance breakthroughs of adidas with the fearless colors, bold patterns, and stylistic flair of East Africa, where running is deeply ingrained in culture.

Pharrell’s unparalleled cultural reach and deep connection to creativity is embodied in two exclusive styles of footwear and one piece of apparel. The collection is expressed in confident tones of aqua, scarlet, yellow, collegiate green, and collegiate purple. adidas Primeknit material is reimagined to evoke a naïve, handmade sensibility—contrasted with the familiar adidas toolings and the established aesthetic markers of the collaboration.

The Pharrell Williams SOLARHU NMD evolves the iconic NMD style with a new, trail-inspired outsole and ribbed Primeknit fabric that evokes intricate weaving techniques in a clash of colors. Contrasting black-onwhite patches—inspired by running bibs—are emblazoned on the front of each pair and feature coordinated slogans like “MOTHER” and “LAND” or “EMPOWER” and “INSPIRE” or the Swahili words “MIELE” (forever) and “MBELE” (forward), all spelled out in alphanumeric text. The shoe also offers a TPU lace cage realized in complementary colors and a midsole comprised of Boost, adidas’ revolutionary energy-returning material.

At the same time, the recently released Tennis Hu is subtly reimagined with its East African inspiration in mind. Most strikingly, the pattern variations of its Primeknit uppers are designed to conjure a handmade look and feel. The shoe also features an EVA™ midsole, suede overlays at its heel and toebox, a unique lacing mechanism, and leatherized eye-stay lace holders.

Finally, the Pharrell Williams SOLARHU TT FZ Jacket combines adidas innovation and the collection’s stylistic codes into a lightweight, double-layered, woven track top. The collection marks the beginning of a Pharrell Williams SOLARHU journey that will ultimately encompass performance as well.

As Pharrell explains: “Africa is a beautiful continent and the origin of civilization. Running is a state of meditation. Why not go back to the motherland and take inspiration from such a vivid and rich culture? Why not create a tribute to this incredible sport?”

Adidas joined forces with Dior's creative director Raf Simons creating a unique sneaker collection. First presented at Simons' Fall/Winter runway show, the collection is now available at Storm.

adidas x Raf simons - Ozweego 3 and Stan Smith Comfort

adidas and Raf Simons has joined forces and created yet another collaboration - two sneakers launching at Storm the XX of July. The Ozweego 3 and Stan Smith Comfort; both sneakers comes in limited numbers.

The adidas x Raf Simons Ozweego 3 takes a futuristic approach in a two layer upper with a running-inspired profile and transparent silicone windows. The sneaker is gold, white and black and features signature adidas tri-stripe is on the back in white. Furthermore a cream colored leather Stan Smith is also launching featuring tonal velcro closure across tongue. The sneaker features asymmetric cream colored 'fur like' detailing on both sides and is adidas branded by heel, sole and tongue.

The 'Independence Day' iteration of the adidas x Raf Simons Ozweego commemorates July 4th with a patriotic colorway and comes with printed socks.

For FW2018, adidas by Raf Simons continues to update now-iconic silhouettes.

The RS OZWEEGO takes a futuristic approach with a two-layer upper and a running-inspired profile. This season’s version features a shiny synthetic leather with subtle mesh details and a specific lacing design. New colors highlight this style’s signature bold sole construction: available in black/white and 4 other vivid combinations – blue upper with pink, grey with green, red and glory purple, and deep navy upper with a yellow sole.

The coveted tennis shoe, the RS STAN SMITH, makes a bold statement this season in refined leathers and new colors like pink, yellow, electric blue and cream.

Three bold color combinations evoke the vivid cinemascape of the Spring/Summer 2018 Raf Simons runway show: scarlet red with rust; cobalt blue with black; and black with cream white. The limited edition arrives in customized packaging in an exclusive run of 500 pairs per color. Each pair is sold with three sets of matching socks, knit with various geometric patterns that reinterpet the shoe’s design.

For Spring/Summer 2018, an icon of adidas by Raf Simons, the RS Ozweego runner, undergoes deconstruction to become the RS Replicant Ozweego. Simons reinvents the shoe with fierce cut-out panels and coordinated graphic socks: the result is a powerful statement of contemporary design and a new perspective on an adidas by Raf Simons signature.

Known for its industrial textures and innovative engineering, the adidas by Raf Simons RS Ozweego features a futuristic, two-layer, mesh-and-synthetic upper architected on a molded EVA midsole and rubber outsole.

adidas x Raf Simons RS DETROIT HIGH

Raf Simons and adidas Originals continues their partnership with a new model for SS19 the RS Detroit High. A update to the recent Detroit Runner - this shoe offers a high shaft, with laces all the way up, and rubberized plastic uppers in bright grey shade. A white sole offers some visual contrast, with a thick tread that weighs down the bootlike silhouette. A black and white photograph of an anonymous woman and co-branded “SS 2019” patch appear on the lateral side of each shoe, offering a hint of graphic appeal.

adidas Originals and United Arrows and Sons have joined forces and created a special Spring/ Summer 2018 capsule consisting of both apparel and footwear styles. In this new capsule the Japanese brand looks into the adidas archives for inspiration, with classic sportswear apparel reworked and updated.

The branding for the collection is designed by Japanese artist Kosuke Kawamura and each piece is highlighted by a reinterpretation of the two brands’ logos.

The collection consists of t-shirts, jackets and pants and the campaign is modelled by Danish football player Kasper Dolberg.

adidas presents its YUNG series: the YUNG-1, coming in 2 colorways, and the Continental 80.

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Inspired once again by 90's and early 00's sportswear, adidas re-emerges from its archive with an updated upper from its 97's Falcon Dorf model. The chunky reworked design will be presented in orange/navy hues and navy/red/white, also resurrected from one of their own 90's running sneakers.

Alongside is the classic Continental 80, released in the 80's but better known today for being the main influence behind the YEEZY Powerphase. The pair features a soft premium leather upper with perforation vents, as per the OG style guide, accompanied by two-tone stripes and the throwback trefoil branding on side panels. A double cupsole and a terry cloth lining complete the retro and comfy feel.

street pic by @bleumode

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Adidas continues to play with the line ZX 4000 4D in the upcoming release this Saturday. The ZX sneaker revive the retro-style look and features “I want I can” slogan which was originally used in an Adidas campaign from the 80’s.

Staying true to the original innovative ZX spirit, the shoes feature a digitally printed midsole for controlled energy return. Adidas Primeknit upper wraps the foot with an engineered fit for targeted support that enhances movement.

The ZX sneaker revive the retro-style look and features “I want, I can” slogan which was originally used in an Adidas campaign from the 80’s.

Staying true to the original innovative ZX spirit, the shoes feature a digitally printed midsole for controlled energy return. Adidas Primeknit upper in black wraps the foot with an engineered fit for targeted support that enhances movement. On right foot in orange "I WANT" text and "I CAN" in green on the left.

Advanced Style: Age and Beauty The Fashion Blog's Doyennes Give a Lesson in Sartorial Splendor We're having a senior moment: From textile mogul Iris Apfel in her trademark owl spectacles to artist Ilona Royce Smithkin in DIY orange eyelashes, the stars of photographer Ari Seth Cohen’s Advanced Style blog represent the most fashionable older ladies and gentlemen of New York and beyond. Today on NOWNESS we feature Cohen’s iconic style mavens in an exclusive short by filmmaker Lina Plioplyte. “Hearing them speak about clothing is so fascinating,” says Cohen, who launched his site in 2008 and also has a documentary in the works. “There is history and memories in what they are wearing and I think it’s important to show that storytelling aspect, as well as their vitality and creativity.” (source: nowness)

Buy the book here!

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Created by Ted Young-Ing and Stefan Kehl, AER is an independent perfume house based in the heart of Berlin, Germany. By formulating their own recipes and sourcing own ingredients from all around the world they create unique, special scents design for a modern lifestyle.

The scents are proudly 100% natural, vegan and cruelty-free. All of their ingredients are directly extracted from plants, therefore the perfumes do not contain synthetics or chemicals. Sources come from small producers who value traditional techniques, sustainable gathering, and fair trading practices.

Available in store and online.